Evolving Indian consumer and their electric vehicle needs: A deep dive
Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility Ltd. This article is authored by Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility LtdIndia’s transition to electric vehicles (EVs) is no longer merely a technology upgrade but represents a fundamental shift in the consumer psyche. What was once considered a niche or aspirational choice is now increasingly seen as a practical solution. While EVs find their way to the mainstream, they are get...